Apple Store is closed for the summer
The Apple Store expansion is finally under way at Westfield Montgomery Mall — several months later than originally planned, but still in time to reopen before the holidays. The new store will be nearly twice its former size, encompassing the neighboring spaces that previously belonged to BCBG and Teavana. If you need to visit the Genius Bar between now and November, the next-closest Apple locations are in downtown Bethesda and Tysons Corner.
A Summer of changes at Macy’s
Macy’s shoppers may be noticing some changes this summer as the retailer strives to update its image. Workout wear is getting a lot more floor space as the “athleisure” clothing trend continues to drive sales. In the cosmetics department, old-fashioned glass cases are increasingly giving way to self-service kiosks à la Sephora. And clearance items from all over the store are now being shoved into one big “Last Act” section aimed at bargain hunters. “We are testing this approach to see how our customers react to it,” says Macy’s spokesman Elina Kazan. “We think it’s easier to find the discounts this way.” Also new is Macy’s On Call, a chatbot from IBM’s Watson system that can help you navigate the store or find what you’re looking for via your phone instead of a sales rep. Westfield Montgomery Mall is one of 10 locations where Macy’s On Call is being tested. To try it out for yourself, click here.
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Flowers, fun and music at Cabin John
Have you noticed the flowering plants, free yoga classes, cornhole tournaments and sidewalk concerts at Cabin John Shopping Center & Mall this summer? It’s all part of a long-term effort to “surprise people, provide some entertainment, and encourage shoppers to walk around more when they’re here,” says marketing manager Hilary Shure. “You never know what you’re going to find just around the corner.” September will bring a series of parking lot concerts from local rock and oldies bands, including Lloyd Dobbler Effect, Sandra Dean Band and the Retro-Rockets. Show dates haven’t been posted yet, but you can click here to see what’s coming up for August.
Goodbye Jennifer Convertibles
Jennifer Convertibles and Jennifer Leather closed their doors on Rockville Pike this week as the New York-based retailers exits the D.C. area. “We still have locations in New York and New Jersey, but the ones in Maryland and Virginia just weren’t profitable,” a sales rep tells us.
Hello Jersey Mike’s Subs
Jersey Mike’s Subs made its Rockville debut at Wintergreen Plaza this week, just two doors down from the new Habit Burger Grill. The two restaurants have replaced Tedd’s 355 Diner, which was torn down last fall. To check out the Jersey Mike’s menu, click here.
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